Challenges Tackled
Nike needed engaging digital assets to promote the 5th anniversary of SNKRS while maintaining brand consistency across multiple regions. The challenge was to create dynamic, compelling visuals that seamlessly integrated into the SNKRS app and online platforms while aligning with the energy of the physical events in Berlin, London, and Paris.
Strategic Breakthroughs
By leveraging motion design, video editing, and graphic storytelling, the campaign transformed standard promotional content into immersive digital experiences.
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The Creative Idea
A high-energy video series featuring story-driven motion graphics that built excitement for live performances, talks, and exhibitions.
Key Deliverables
- Motion design & editing for social media and app promotions.
- Graphic design assets optimized for digital engagement.
Outcomes & Achievements
The campaign successfully engaged the SNKRS community, driving awareness and participation in the 5th-anniversary celebrations across Europe
Team
Andy Turba - Motion Designer & Video Editor
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